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Saturday 29 December 2007

The New Era with New Era--Caps by Christine Layug

Have you ever heard of the 49-Forthy? No? Well how about the 39-Thirty? None? How about the 29-twenty? If not, then how about the 59-Fifthy? If still no, then where were you this couple of years? The 59-Fifthy is one of the most famous brands of baseball cap that the new era caps have made. The new era is a cap company that specializes in the production of sports-licensed headwear company in the United States. The new era cap company is the premier cap provider for MLB, as well as a number of NBA and NHL franchises, plus a handful of major collegiate athletic programs. Among the most famous creation of the new era Cap Company is the 59-Fifthy. The 59-Fifthy is a structured, fitted, 100% polyester cap which is worn by Major League Baseball players and umpires during competition. The new era company's started out first at a store in Buffalo, NY. In May 2006, the new era company opened a wholly owned and operated Flagship Store in New York City. Even though the new era caps offers a wide range of "59-Fifty" caps, new era company's most prominent and recognizable cap is modeled with a flat cap bill. This is the style most popular with urban consumers, who have adopted the style from its prominence in rap & hip-hop culture. The brand recognition of new era and the "59-Fifty" has resulted in the cap becoming a popular fashion element, particularly reflected in urban & hip-hop culture. Among all the 59-Fifthy's that the new era produces, the most common and popular cap is the New York Yankees 59FIFTY Flat bill cap. Popularized by rap artists, athletes and other prominent cultural figures, the new era caps have become an icon of the fashion industry. Individuals select and wear the new ear caps as evidence to what sports teams they like and support, where they hail from, or because of fashion elements in the cap design. For more information about the new era caps, visit Streezwear at www.streetzwear.com.

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